More enquiries for asbestos removers
We make sure that, as an asbestos remover, you get your own enquiries for roofs, sheds and remediation jobs in your region. From the search to the signed quote, and everything tracked.
100+ businesses and growing
Marketingkenners helpt asbestverwijderaars aan eigen aanvragen voor asbestdaken, golfplaten, binnensanering en inventarisatie in hun regio. Je website legt het traject uit, van inventarisatie tot melding en afvoer, en het formulier vraagt naar object, oppervlakte en foto’s. Google Ads draait op de klus, zwaarder in het najaar en in maart, gemeten tot de getekende offerte.
The customer often doesn't know what is needed
Anyone with asbestos usually has a question they have no answer to. Is a survey mandatory? Can I take that shed with corrugated sheets down myself? What does it cost and how long does it take? A homeowner with an old shed roof searches differently from a contractor who wants to strip a house for a renovation.
The customer picks the company that explains the process most clearly and gives a price quickly. That is often where it goes wrong now. A website that only says “we remove asbestos” gives no answer to the question about the survey, notification to the municipality and disposal. Then the customer calls another company or fills in a form on a comparison site.
A good enquiry for an asbestos remover contains the type of object, the estimated surface area, photos and whether there is already a survey report. That tells you straight away whether it's a one-day job or a remediation with a whole process.
This is how your customers search
People who want asbestos removed mainly search on the job and the costs, and the most expensive click is on remediation.
| Search term | Searches per month | Cost per click (highest) |
|---|---|---|
| asbestos removal | 2.900 | € 4,89 |
| asbestos removal cost | 1.600 | € 2,21 |
| asbestos remediation | 880 | € 7,34 |
| remediate asbestos | 590 | € 9,62 |
| asbestos disposal | 590 | € 1,59 |
| asbestos corrugated sheets | 480 | € 3,24 |
| asbestos roof removal | 260 | € 7,24 |
| asbestos removal homeowner | 260 | € 2,42 |
Source: Google Ads Keyword Planner, the Netherlands, monthly average from September 2025 to August 2026. Retrieved on 12 October 2026.
Autumn and spring are the busy months
Search demand for asbestos removal was highest in September 2025. A second, smaller peak follows in March. In December and in July and August demand is lowest, in August less than half of September. For “asbestos roof removal” the difference is even bigger: that search term was searched 1,300 times in September 2025 and only 70 to 110 times in the summer.
For your planning, that means: in summer you have room, while the enquiries come in during the autumn. We deploy the budget Google Ads more heavily from late August and in February and March. In the quiet months we keep the campaigns running on the highest-value search terms, such as remediation, so your diary doesn't run empty.
- Highest demand: September
- Second peak: March
- Quietest: December, July and August
What we do for an asbestos remover
One system from search to signed quote, set up around how people in your trade search.
A website that explains the process
Pages for asbestos roofs, corrugated sheets, interior remediation and surveys, with photos of your own work and a form that asks for surface area and photos.
Google Ads on the job
Ads on search terms like asbestos removal, asbestos remediation and asbestos roof removal. We exclude people who want to do it themselves.
Be found in your region
A strong Google Business Profile with reviews and project photos, so you show up on Google Maps for people in your service area.
Screen enquiries up front
The form asks about the object, surface area and survey. That way you see straight away which enquiry is a small job and which is a remediation.
Tracking to the quote
You see per channel how many enquiries came in and which became a signed quote. That is what we steer the budget on.
One business per region
We work with one business per region in each trade. So we don't set up campaigns for an asbestos remover in your service area.
The first three months
This is how we build up the system, in this order.
Day 1: intro call
We map out your service area, your margins and your current enquiries. You hear honestly whether the system suits your business.
Week 1: baseline
We set up the tracking properly, down to the quote. That way you know from the start which enquiries come in for remediation and which for small jobs.
Month 1: the foundation
Website and conversion first. Pages per type of job, an explanation of surveys and notification, and a form that captures the right information.
Months 2 and 3: Google Ads
Ads on buying intent in your service area, with the search terms from the table as a basis. Then we adjust every month.
Shared enquiries or your own enquiries
Lead platforms or separate agencies
- An enquiry often goes to several asbestos removers at once
- You mostly win on the lowest price
- You know little about the object before you call
- Website, ads and tracking sit with different parties
Your own enquiries with Marketingkenners
- The enquiry comes in only to you
- The customer already knows your work and reviews before the first contact
- Surface area, photos and survey are in the enquiry
- One team and one way of tracking from search to quote
For which asbestos removers this works
The Growth System works best if these points are true for your business.
- Your jobs are usually €2,000 or more
- You are certified and want to grow in your own region
- You want more remediation work and roofs, fewer small odd jobs
- You can follow up enquiries within one working day
- You want to know which euro of marketing produces a signed quote
- You mainly want more clicks, likes or followers. We steer on enquiries and signed jobs.
- You’d rather try it yourself first. Start in the knowledge base
- You don’t know yet where the leak is. Take the free growth scan first
Related trades and your region
What customers say on Google.
I'm very happy with the collaboration. They're very engaged and we're seeing a nice rise in enquiries.
A lot has been achieved in online marketing in half a year. Niels is always well prepared and comes with concrete suggestions and recommendations.
Our sales have risen sharply since we started working together. Marketing is finally truly measurable. Highly recommended!
They listened carefully to our wishes, thought along actively and everything is professionally and sharply put together.
Thom and Niels know what they're doing, they get the most out of our website and know how to translate our technical knowledge into language consumers can understand.
Our photobooth sales shot up straight away and the website looks super sleek. They think along well with new ideas.
When it comes to CRO, SEO and SEA, the guys deliver visible results time after time. They work in a structured and focused way.
Thom put our website at the top of Google like a shot. He keeps all his agreements, correctly and reliably.
I had previously been let down by another agency, but Thom and Niels exceeded all expectations.
They know their stuff, are very pragmatic and proactive, and importantly: they keep their agreements. A pleasure to work with.
Thom and Niels helped me with my SEO and Google Ads, and as a result I've gained a lot of new customers!
We're very happy with how they think along and with the improvements to our sites and online visibility.
Always on hand and thinking along. Highly recommended for entrepreneurs looking for a top-sport mentality.
Frequently asked questions
Don't see your question here? Call, WhatsApp or email us. You'll get an answer within one working day.
Does Google Ads work for asbestos removers?
Yes, if the campaigns are aimed at the job and not at information. Search terms like removing asbestos and asbestos remediation come from people looking for a company right now. We exclude people who want to do it themselves, so you don't pay for them.
When will I see the first enquiries?
In month 1 we build the foundation: website, conversion and tracking. In months 2 and 3 we start the Google Ads campaigns. How many enquiries that brings in depends on your region, your site and the season, and you see that in the tracking from the start.
Do you also work for my competitor?
No. We work with one business per region in each trade. If we run campaigns for you, we don't do that for another asbestos remover in the same service area.
What does it cost?
That depends on your service area, your goals and what is already in place. In the intro call we map that out and you hear what it costs. Book a free intro call to talk it through.
Do I need a new website?
Not always. In 9 out of 10 cases, it does start with a better foundation, because a site that doesn’t explain the process costs you ad spend. Sometimes improving the pages and the form is enough, sometimes a new website is the fastest route.
Ready for more enquiries?
Choose where your growth should come from. A specialist picks it up within one working day.
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